E-SPECTATIONS.COM online marketing consultancy

During the Katrina hurricanes in the United States, bloggers published amateur video footage on their blogs. It was the first time that CNN used such video footage for their news. News media release picked up on the potential of this and added streamed video footage as an option for Video press releases to enhance the corporate message or for up-to-the minute visual news.

The press releases contains no advertising and Media Frenzy intends to stay that way. "Advertising clutters the page and I always have to click on the print copy link in order to obtain a clear vision of press releases on sites that allow advertising. I do not think I am the only person that finds advertising annoying. We aim to focus on the copy of media releases and articles, hence our commitment to keep the site advertising free.", says Dan McTaggart.

"Communicating with the media should not be difficult, yet, it came to our attention that a lot of medium and smaller business owners struggle with this line of communication. News media release does not only make it easy for smaller business owners to communicate with the media, but it also provides several advanced features such as audio which could be used to convey a corporate message. Our aim is to make PR, SEO and Web 2.0 easy for end users through a simple subscription, completion, submission process where everything is automated and allows the business owner peace of mind knowing that their PR is taken care of 24 hours a day. We also aim to become a trusted Media source as far as news and information using the latest technologies available are concerned", says Marinda Stuiver from E-SPECTATIONS.COM

The media and PR persons are invited to visit www.newsmediarelease.com for more information.

About E-SPECTATIONS.COM
E-SPECTATIONS.COM is an online marketing consultancy providing search engine optimization (SEO), search engine positionin (SEP) and search engine marketing (SEM) services. This consultancy is also aware of the convergence of technologies and the influence it has on the way business is done. In 2004, a new division, SMS warehouse has been launched to deal with the convergence of web and mobile technologies.

E-SPECTATIONS.COM teamed up with FirefoxIE.net to bring eFox Messenger to the market place in 2005. This toolbar enables users to send web based text message from the FirefoxIE toolbar. Print Release and now Media frenzy (www.newsmediarelease.com) are both products from the collaboration between Dan McTaggart and Marinda Stuiver.

Refereces / Sources:
CNN: Heartbreak and destruction in small towns and large
MSNBC Hurricane´s havoc
BBC to podcast up to 20 more programmes including Today and Radio 1 speech highlights
Gartner Highlights Key Emerging Technologies in 2005 Hype Cycle
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