Online marketing/ Web mobile convergence news
Web SMS
Web site positioning results
Note: Search engine positioning depends on relevant keywords and search terms. Search engines, the way they work and spider algorithms change all the time so slight variance might occur from the results below. According to a recent reports Google dominates the spiders and Yahoo the directories. We would therefore concentrate on this spider and directory for demonstration purposes.
The most recent Google update named "Jagger" (November 2005) by the search engine optimisation community, has been the most severe of all. Yahoo followed suit with many ethically optimized web site disappearing completely from search engine results. E-SPECTATIONS.COM is proud to announce that our clients withstood the test of time and ranked as follow for specific keywords:
| Web site and search term | Google Dec'05 |
MSN Dec'05 |
Yahoo Dec'05 |
Google Feb '06 |
MSN Feb '06 |
Yahoo Feb '06 |
| Tennant SA mopping sweepers Tennant burnishers single disk rotary machines cleaning equipment sa cleaning equipment detergents |
1 4 1 1 1 |
12 6 2 1 1 |
1 2 1 1 1 |
1 3 1 3 1 |
3 6 2 2 1 |
8 6 1 1 1 |
Many times online marketing web sites lack in positioning. As a result, we always measure our own performance as well:
| Web site and search term | Google Dec'05 |
MSN Dec'05 |
Yahoo Dec'05 |
Google Feb '06 |
MSN Feb '06 |
Yahoo Feb '06 |
| E-SPECTATIONS SEO, SEP and SEM streaming sms SEM south africa online marketing south africa SEO South Africa |
1 2 8 33 12 |
1 2 4 1 18 |
1 3 1 14 29 |
1 3 8 9 15 |
1 3 1 16 35 |
1 7 1 1 15 |
In the search results SMS warehouse a division of E-SPECTATIONS.COM rank for SMS related search terms. I.e. if visitors do not find SMS warehouse for a SMS related search term, it will find E-SPECTATIONS.COM. This occured as SMSwarehouse has been launched in February 2005 as a division of E-SPECTATIONS.COM. Changing the E-SPECTATIONS.COM focus has been a slow but deliberate process as we had to wait until SMS warehouse obtained high rankings.
| Web site and search term | Google Dec'05 |
MSN Dec'05 |
Yahoo Dec'05 |
Google Feb '06 |
MSN Feb '06 |
Yahoo Feb '06 |
| SMS warehouse streaming sms bulk websms bulksms internet texting sending WAP bookmarks |
1 1 16 4 4 |
1 1 11 1 13 |
1 1 5 5 1 |
1 1 10 5 2 |
1 1 7 9 2 |
1 4 2 1 17 |
The following is a sample of a site we designed in 2003, 6 months´s online marketing was done on this site. Rankings for search terms identified by the owner are still maintaining positioning but "Warthog hunting" lost it´s top 40 positioning as no continued online marketing is being done on the site.
| Web site and search term | Google 24 Oct'05 |
Google 11 Dec'05 |
MSN 11 Dec'05 |
Yahoo 11 Dec'05 |
| Njiri bow lodge bow hunting in south africa Africa bow hunting bow hunting articles exclusive bow hunting Warthog hunting |
110 16 99 1 25 |
7 15 2 2 7 |
1 9 3 1 |
4 9 1 25 |
